{"id":7194,"date":"2022-11-17T19:38:33","date_gmt":"2022-11-17T12:38:33","guid":{"rendered":"https:\/\/digisaws.com\/?page_id=7194"},"modified":"2022-12-21T00:19:02","modified_gmt":"2022-12-20T17:19:02","slug":"twitter","status":"publish","type":"page","link":"https:\/\/digisaws.com\/en\/service\/media\/twitter\/","title":{"rendered":"Twitter – English"},"content":{"rendered":"\t\t
\u00a0 \u00a0 \u00a0 \u00a0 Twitter is another popular social media platform with more than 45 active users in Thailand and 300 active users from other countries around the world. The strength of using Twitter is about limitation of characters for each tweet to not exceed 280 characters and news update in real time fashion. Such real time news update does not include only hard news but also tweets about users\u2019 lives, joining conversations or connecting with what\u2019s happening or current trend by adding # (hashtag) in front of words or phrases. In addition, there are product review and other real-time services that catch users\u2019 attention and result in extraordinary high volume of sales. <\/span><\/p> \u00a0 \u00a0 \u00a0 \u00a0 Twitter is like a Dark Horse in Online Marketing which helps build countless successful brands. Advertising on Twitter will certainly result in successful brands and campaign and meet your marketing objectives. Advertising on Twitter has the following advantages.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \u00a0 \u00a0 \u00a0 Advertising on Twitter can fulfil a variety of marketing objectives to make Ads campaign simple and answer the campaign question of brand including:<\/span><\/p> – Increase Brand Awareness<\/span><\/p> – Increase Brand Followers<\/span><\/p> – Increase number of Engagement in a particular tweet<\/span><\/p> – Increase number of Videos of GIFs views <\/span><\/p> – Increase number of video displayed by matching your videos with premium contents<\/span><\/p> – Increase number of clicks on a link to your website<\/span><\/p> – Increase the number of application downloads and installation<\/span><\/p> – Promote more frequent uses of app<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t \u00a0 \u00a0 \u00a0 \u00a0 The advantage of advertising on Twitter is that you can choose how you want your Ads to reach Twitter users who are interested in specific Keywords or those who follow any Twitter accounts. What you need is Twitter username that you want. Additionally, you can carry out \u2018remarketing\u2019 so that followers who used to watch or engage in a particular tweet as well as Lookalike audiences see you Ads.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t \u00a0 \u00a0 \u00a0 \u00a0 You can measure performance in branding and increasing sales accurately with Twitter Ads Manager Analytics Dashboard<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t \u00a0 \u00a0 \u00a0 Promoted Accounts or Followers Campaigns. Promoted Ads suggest Twitter Brand accounts that users don’t currently follow but may find the Brand contents interesting. Promoted Ads are displayed on Timeline page and in the feature introducing “Who to follow” and Search results. The objectives of this Ads format are to increase number of followers to Brand accounts. \u00a0 \u00a0 \u00a0 Advertisers can promote ordinary tweets by purchasing for their placement on Twitter. In other word, promoted tweets aim for users who are currently not your brand followers to see on Timeline of users\u2019 profile page, or Top Search on Hashtag page. Promoted tweets are clearly labelled as “Promoted” at the left lower part of tweet. Other than that, Promoted tweets are just like ordinary Tweets and can be retweeted or liked.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t \u00a0 \u00a0 \u00a0 \u00a0 In-Streaming Video Ads is an Ads format similar to Promoted Tweets, except that it can use Video for advertising and add the link to Brand websites in the Ads.<\/span><\/p> .<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t1. A variety of marketing objectives that we can choose from<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
2. Can reach specific target audiences<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
3. Can accurately measure performance of your Ads<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
Twitter offers a variety of Ads formats<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
1. Promoted Accounts<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2. Promoted Tweet<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
3. Promoted Video<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t